Saturday, July 13, 2013

Enjoy a Stunning Look with a Well Designed Trendy Junior Plus Size Dresses - Shopping - Clothing

There are millions of people across the globe, who in spite of various efforts, fail to reduce their weight. Besides, there are many people who have huge figures though they are very much conscious about their diet and put a lot of physical labor on a daily basis. Actually it is a genetic issue and one can do very little about that. They do look a little odd at gatherings where women and men with their well-maintained figures dazzle in gorgeous outfits. But there is no need to feel depressed as dress designers and garment manufacturers now stress a lot on plus size dresses. Endless varieties of branded trendy plus size clothing for overweight men, women and juniors are now available at garment shops and shopping malls.

Designed specially by skilled professionals, the trendy plus size clothing do not only fit on overweight people perfectly but also add a lot to their looks. In spite of their fatty figures, they look quite attractive in the junior plus size dresses. Juniors dresses are generally made of materials with high elasticity and thus they fit tightly on the skin. Satin is the most common item used for making plus size dresses. Besides, cotton tops, puffy coats, casual wears and inner wears are available at garment shops. Besides, there are shops that are especially dedicated to juniors with stunning dresses. Such stores are not only well-stocked with junior plus size dresses for juniors but have enough items for overweight women and kids. Plus size dresses for people of all ages and for all kinds and of endless varieties are available for sale in these shops. If your juniors are over weighed the stock of dresses in these plus size dress shops will surely impress you.

Really, size doesnt matter that much today. You can always get trendy clothes for yourself or somebody who is overweight. If it is parties for which you are planning to buy a gorgeous dress then browse through the fashion sites. The fashion sites with their updated data on trendy clothes inform people about availability of stocks in shops and malls and also items that are about to be launched in the market. If you want to buy a dress in advance, you will certainly find these fashion sites handy. To find out things fast you can simply search for junior dresses on the net. You will find websites of plenty of cloth stores that are specialists for junior plus size dresses. The sites are loaded with catalogues of costumes available in the stores from which you can select your item. To make sure that nobody else grabs it before you, you can order for a dress online. The item will reach your home within a short time and you will be charged with shipping fare.

So, dont feel depressed for your figure and search for cloth stores that sell plus size dresses. There are varieties of items available at different price ranges to suit pockets of all kinds of people. Your job is simple. Just browse through the catalogues, make a choice and book it. However it is always better to give a trial before buying a cloth.





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Friday, July 12, 2013

MAC Company Review - Business

Company: Product: Luxury cosmeticsCompetence: Professional make-up products Image: M.A.C is the only professional make-up brand that comes to mind of the customer. It is associated with glamour. One can consider it as a charity company because they don??t test on animals, and donate the revenue from Viva Glam products to help people with HIV. The company is also popular with its environmental efforts. Customer returns lipstick packages to be recycled; in return she gets free products, too. M.A.C does not invest in mass advertising and word of mouth endorsement makes the company more reliable. The brand name is straight forward and clear: M.A.C =Make-up Artists Cosmetics. The customer does not get confused with pompous names. Experience: Founders were make-up professionals. Culture: Salespeople don??t push the products to customer, they approach like friends, train the customer on make-up. M.A.C is generous, too. Customers are given gifts next to purchases as well to charit y. Customer: Needs: Customer wants better look that lasts long. She wants to hide undesired zones and look like the beautiful, popular, attractive stars. She needs the assurance of a glamour look after make-up. Market size/growth: The company addresses ??all ages, all races, all sexes, all M.A.C?? as its motto suggests. But mainly fashionable women with middle/upper middle income from all over the world are targeted. Apart from every day customer there is a product line for makeup professionals (makeup artists, aestheticians, cosmetologists, hairstylists, models, photographers, e.g.) as well as students in this field. The target market is thus great in volume and expanding as beauty is gains higher importance in people??s lives. Benefits sought: Apart from the improved appearance the customer gains self confidence with M.A.C cosmetics in her daily life. Intangible assets outweigh greatly tangible assets of M.A.C products. Channel: M.A.C can be found in retail stores as well as in its own stores in different shopping malls. Decision maker: The customer itself decides to purchase the product. This buying process is rather an impulse than a careful comparison. The customer gets influenced by the color or the effect of the product and rarely compares it with other brands. Frequency of purchase: It differs from product to product. Usually women don??t wait until current products are totally finished. Different colors of a lipstick can be used at the same period for example. Seasonal trends may affect slightly buying frequency of a particular product. A customer buys mostly one unit from a product. Loyalty: In cosmetics customer loyalty plays crucial role. Once the customer is satisfied by a product, she repeats buying from the same brand. Indeed it is difficult to satisfy a customer as women always want the better look. Customer may use products from different cosmetics brands, for instance foundation brand may be different than the mascara brand. C ompetitor:Although M.A.C is considered the only brand in professional makeup products, Dior, Chanel, Lancome, e.g. are some competitor brands that also offer luxury cosmetics. Strengths of these companies are as follows: They invest greatly in mass advertising and increase brand awareness. There are frequently new launched products with high promises. Compared to these companies some of which has 70 years history, M.A.C is a new firm. As population gets older, these brands are more advantageous since they stand out with anti aging product lines. Weaknesses of the competitors can be summed up like this: First of all their prices are much higher. As they spend heavily on ads they have high costs, too. The most important thing is that cosmetics is not the only business they are in. They are involved even in fashion which shadows that they are associated with cosmetics at first.

BIG PICTURE Business ObjectiveCorporation:M.A.C Cosmetics Business Division Unit: Makeup productsM.A.C (Makeup Art Cosmetics) was founded by two men in 1984 with the aim of meeting specific makeup needs under studio lights. Later they were available to public and became known as a luxury cosmetic line that offers quality makeup products such as products for skin and hair care, beauty products, and cosmetics, created for everyone at reasonable prices in order to let everyone afford the experience of wearing professional makeup products.Core Competence: They offer the ultimate professional makeup experience at reasonable prices with an opportunity of high variety of color options.Goal: Their current primary goal in Turkey is to increase market share in professional makeup sector by attracting stylists and artists and provide superior quality makeup products to the fashion industry in Turkey. They are also trying to acquire non-professional customers but this is their seconda ry goal. Marketing Objective:Our marketing objective is to acquire new customers and the former customers. As related to our marketing objective, we aim to educate the target market in terms of the specifications of the M.A.C make-up products and lead them to try these products. There is a prejudice about the price of the M.A.C products. Most of the women think that it is one of the most expensive cosmetics brand. If we become successful about making them try the products, they will actually see that prices are lower than the competitors. Also, there are some customers who have tried one of the products of M.A.C but haven??t made repeat buying. They are also our target for the marketing objective. We will try to remind the brand to them and make them buy other products of the M.A.C brand. Source of volume: As part of acquisition strategy aim to steal share from our competitors. We are not going to stimulate demand for which is not appropriate for make-up industry and M.A.C?? s market share. STP:Segment: The segment can be divided into four segments according to ages and lifestyles. First segment is young women between 18-25 who are students or recent graduates. They are energetic, like going out with friends, follow movies theaters as well as concerts. They make up mostly when they go out. Second segment can be also called yuppies, women with successful career. They make up almost every day when going to work. They are single or newly married. They are open minded, pay attention to self development. Next group is composed of older women who need professional make-up to cover flaws on their body. They are from medium, upper medium income and their make-up share of valet is greater than the other segments. Last group is makeup professionals such as makeup artists, aestheticians, cosmetologists, hairstylists, models, photographers. They need long lasting, effective make-up with a wide choice of color. Make-up determines the quality of their busines s. They follow up latest trends and new launched products. Target: M.A.C??s acquisition strategy should target young business women, who like to socialize and pays attention to their style. That is the second segment mentioned above. They like to explore and test new products, thus fit to acquisition strategy. Positioning For young business women, the M.A.C Cosmetic make-up products is the best way of expressing their energy and beauty because it has the best quality make-up products with a wide range of color options.Promotion Matching with our marketing objective we are trying to inform our target segments and change their buying behavior. We will inform them not through promotion campaigns but with commercials, magazine ads and billboard ads. Our commercials should emphasize the quality and the wide color options of the M.A.C make-up products which bring the inner beauty of the women out. M.A.C Cosmetic products are associated with inspiration and the television commercia ls should be as colorful and shiny as possible which will give the feeling of stylish cosmopolitan women. Since our target segment is young business women, an image of a business woman who is confident about herself and successful in her life will attract them. She should use the make-up products at all the times during a day, at work, outside or at a party. Also, a foreign celebrity may be used in the commercials. Young business women follow the trends and the stylish people worldwide so if they see a foreign celebrity on the ads, they will feel like a celebrity themselves. On the other hand, the celebrities should not just emphasize the brand. They should be shown as a young business woman during a film shot or in the runway. Also, they should be shown as they use the product in their own daily lives.Magazine ads should be more informative about the brand. The quality and the affordable price should be emphasized on the magazine ads. Also, the concepts launched by the M.A. C Cosmetics such as ??Hello Kitty Collection?? should be covered in the ads. Also, the celebrities used in the commercials should be on the billboards. They should remind the commercials and emphasize the brand name. Also, the color options should be used as the main component of the billboard ads.

Creative BriefM.A.C??s Problem: In the Turkish cosmetics market, M.A.C does not have the reputation it deserves since still most of Turkish women are not aware of the M.A.C cosmetic products. Although most of women know the brand, they are not aware of the product specifications. So Awareness about the brand should be created and the make-up products of M.A.C in the market. They are not as well-known as their competitors such as Dior, Guerlain, Lancome, Max Factor among their local customers in Turkey. Mostly when Turkish people think of makeup, M.A.C Cosmetics is not the company that comes to their minds first. The Target Audience: Since they are already a recognized cosmetics firm in the fashion industry in Turkey, They should focus on acquiring young, middle-aged business-women who prefer luxury professional makeup products.Consumer Insight:The target market is constituted of young-middle aged business-women that are willing to pay more for the ultimate makeup experienc e. They like to feel beautiful and confident about themselves and they are not very price-sensitive when purchasing quality makeup products that make them feel good about themselves. They care most about the quality of the makeup product, then the reputation of the brand, its match with their skin and the variety of colors that are offered. Most young business women in Turkey are not aware of the wide color options of M.A.C and even though they heard before about the brand, most of them prefer other professional brands. The Brand Position:The most important features of the M.A.C Cosmetics products are the quality, wide range of color options and the compatibility of the product with all types of skin (e.g. dry or oily skin). The competitive advantage of M.A.C Cosmetics is that it offers professional, quality products at affordable prices as well as the experience of professional makeup in the stores by the makeup artists. They feel confident and beautiful since they are trea ted like celebrities. Since make-up artists and stylists also use M.A.C. in professional settings, customers tend to buy the products to feel like a celebrity.Brand Imperatives: M.A.C Cosmetics is a truly innovative company that has products that are professional, high quality, inspiring, colorful, joyful that reflects passion and fun. M.A.C offers not only a high variety of quality products but also the ultimate experience of a professional makeup in its stores since its salesmen and saleswomen are also makeup artists. They are closely connected with their customers and they are willing to make their customers look and feel good on the outside and on the inside. Their image is associated with celebrities such as Madonna and Gisele Bndchen who are considered as always young and dynamic, beautiful and confident. Proposition: Every business woman who takes care of herself and use make-up products will feel confident about herself and feel like a celebrity at all the times at a ll the places. Support: Celebrities are the people who are loved and appreciated by others. They are the successful and famous ones. The business women of today are more confident about themselves and want to be appreciated by others as well. So, the celebrity image attracts them and by using this image we aim to position the M.A.C products as attractive as a celebrity.Communication Objective: By touching the beauty motive of the women and leading them to try the product.Communication Strategy:Their future primary strategy in the short term should be to create awareness among the young businesswomen in Turkey. They are already well-known among professional artists and it is a profitable firm considering their sales to stylists and makeup artists but their aim should be to spread this success among the individuals that prefer luxury makeup products. M.A.C does not rely on advertisement since they believe word-of-mouth is a sufficient powerful tool to be recognized as a succes sful firm and they never tried to target a certain group, but however considering the local market in Turkey, since they are not as much well-known as their competitors such as Lancome, Dior, YSL among Turkish women they should focus on creating brand awareness and establish loyalty. Therefore they should target a specific segment and in order to educate the market about the quality and variety of M.A.C Cosmetics products they should use commercials on TV since it is the most preferred medium in Turkey that helps to reach much more people compared to the other mediums

Exhibit 1: Official spokespersons in the past

? Sandra Bernhard, a former M.A.C model (Pool Party collection), inspired the 'Sandy B.' lipstick? Diana Ross, M.A.C Beauty Icon 2004? Liza Minnelli, M.A.C Beauty Icon 2005? Catherine Deneuve, M.A.C Beauty Icon 2006? Amanda Lepore, starred in a feature length M.A.C lipstick and *Heatherette bag ad? Raquel Welch, M.A.C Beauty Icon 2007? Paulina Rubio, collaborated with M.A.C to create "Rubia" lipstick? Barbie, as part of their 2007 line "Barbie Loves M.A.C"? Eartha Kitt, for their 2007 pre-fall "Smoke Signals" color collection? Alexander McQueen, collaborated with M.A.C to create "M.A.C for McQueen" collection for his fall runway collection? A-mei, collaborated with M.A.C to create "M.A.C for A-MEI" collection 2008? Fafi, collaborated with M.A.C to create "M.A.C Fafi!" collection 2008? Heatherette, collaborated with M.A.C to create "Heatherette" collection 2008? Wicked, uses M.A.C ChroM.A.Cake in Landscape Green for character Elphaba? RuPaul, the first spokesmodel for M.A.C and for Viva Glam I? K.D. Lang for Viva Glam II? Lil' Kim for Viva Glam III? Mary J Blige for Viva Glam III and IV? Shirley Manson for Viva Glam IV? Elton John for Viva Glam IV? Christina Aguilera for Viva Glam V? Boy George for Viva Glam V? Linda Evangelista for Viva Glam V, and also helped (unofficially) promote "Spice" Lip Pencil in the '90s? Chloe Sevigny for Viva Glam V? Pamela Anderson for Viva Glam V? Missy Elliott for Viva Glam V? Eve for Viva Glam VI? Debbie Harry for Viva Glam VI? Lisa Marie Presley for Viva Glam VI? Dita von Teese for Viva Glam VI, and also was the model for the "Nocturnelle" collection visual? Fergie, for Viva Glam VI Special Edition Lipglass? Lacey Moseley of Flyleaf, used M.A.C Cosmetics for Flyleaf's "Sorrow" music video.? Emanuel Ungaro, collaborated with M.A.C to create "Emanuel Ungaro collection" for fall 2008? Dame Edna, collaborated with M.A.C to create "Dame Edna collection" for winter 2008? Manish Arora, collaborated with M.A.C to crea te "M.A.C for Manish Arora" for fall 2008? Hello Kitty will be a "spokesperson" for M.A.C in spring 2009? Madonna is said to have inspired "Russian Red" Lipstick? Radio City Rockettes, all Radio City Rockettes wear 'Russian Red' lipstick for performances? The Saturdays, currently sponsored by M.A.C on their official website.

Exhibit 2: Survey results

The survey conducted to 15 women, who are on average 24 years old, reveals that quality and reputation of the brand come first in make-up product choice. Next important criteria is the product??s compatibility with the skin. It is seen that price sensitivity is low. The competitor firms like Chanel, Lancome and Dior stand out M.A.C in the reputation. Again, Chanel is the top ranked firm from quality point of view followed by M.A.C. On the other hand, M.A.C stands out with the variety of the colors. The brand is mostly associated with beauty, glamour and professional. As celebrity personality Madonna and Gisele Bundchen are selected most (equal).





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Thursday, July 11, 2013

Determining Haircuts For Women

A woman's asset, apart from her kissable lips, gentle skin and lengthy legs, is her shiny black or blonde hair. In what ever event the haircuts for women are always the initial identity aside from their clothing.

The hair is often treated because the crown and glory and therefore should be cut to the newest hair style of the moment. When a woman enters a hair salon she always expect to come out with a celebrity hairstyle and glam appear nonetheless. More frequently than not, they even appear into hairstyle magazines to understand the latest haircut ideas so they can have their hair reduce and styled. Haircuts for women are also published with tips on which types are more appropriate for specific shapes with the encounter.

If you look into the pages of a womans magazine you can see models and celebrity sporting different hairstyle that will make you wished it is your hair and not theirs. After a minute or two your second thought would be, I wonder who did her hair as we all know aside from the shape of the face, your hairstylist can make you either beautiful or miserable. Choosing the perfect hair cut is not always easy as not all hairstyle is suited to every shape of the face. So if you have no idea as to which hairstyle is perfect for your shape, it is wise to go to a hair salon that is reputed to be the best even though they are a bit pricey as your hair is far more valuable than a few dollars.

A respected hair salon staffed with well trained hairstylist can give you ideas or even advised a few haircut ideas for short hair that they think would compliment your face and highlights your face best features. So the choice of salon is one matter you ought to consider well, if you dont want to have a bad hair day. Short hair is not for everyone this is something you have to admit but if your face is built to have short hair, then do not hesitate to cut it and attain that celebrity look that you always wanted. Nevertheless, your hair should still match your personality, lifestyle, career, skin tone, and your time convenience to attend to it when needed. Hair style that will suit you and your lifestyle can change the way you feel and look about your own self-- it can increase your self-esteem, make you appear more younger than your age, reduce the amount of time and money you spend on hair care and with the right craft, it can even make you look smart and elegant.

Celebrity hairstyles are very a lot influential, such because the brief pixie hairstyle of Ashley Greene in the movie, Twilight. Fascination with the revival of short bobs and bold highlights came into view as celebrities Rihanna and Natalie Imbruglia had carried out their new celebrity hairstyles. Curly hair also did a turnaround, using the rise of Asian girl groups and Angel hair extensions that make a womans hair look curlier and sexier. This year, 2010, the trend in hair style continues with hairstyles consisting of brief bobs, either curly or straight. Singer Cristina Aguilera changed her celebrity hairstyle from the usual lengthy blonde wavy hair to short straight bob, somewhat close to Lady Gaga's hairstyle but the latter has it longer.

If a lady is operating or active the very best haircut ought to be short styled so it could be easy to fix within the morning and wont be a problem while operating. The very best haircut for 2010 for operating girls is shaggy, bob or pixie. Now for the best hair colour your choices are blonde or red as this is the definite color for this year.The haircuts for 2010 which are wavy, curly and straight are great for hot days and months. Famous celebrity wearing the newest hair craze will probably be the most requested in all hair salons in your neighborhood. Nevertheless, before deciding to take a new haircut it is wise to ask

Changing hairstyles gives a woman the opportunity to build confidence and change her image too. Hair style discovers new haircuts for ladies with fantastic hairstyling and trendy colours, which celebrities bound to use on their hairs. A womans physical attractiveness begins with the (simplicity or) complexity of her haircut.

The hair is often treated as the crown and glory and therefore must be cut to the latest hair fashion of the moment. When a woman enters a hair salon she always expect to come out with a celebrity hairstyle and glam look nonetheless. More often than not, they even look into hairstyle magazines to know the latest haircut ideas so they can have their hair cut and styled. Haircuts for women are also published with tips on which styles are more appropriate for particular shapes of the face.

In order for any woman to obtain the look she wants, the haircut and styling must be a good match. Hair fashion is everywhere even in a haircut photo of human hair nowadays. Looking at red carpet pictures of celebrity hairstyles, catwalk photos of models hair fashion and closely watching television advertisements are other ways by which a woman catches up on the latest haircuts, hairstyles and hair color trends for the year.
Celebrity hairstyles are very much influential, such as the short pixie hairstyle of Ashley Greene in the movie, Twilight. Fascination with the revival of short bobs and bold highlights came into view as celebrities Rihanna and Natalie Imbruglia had done their new celebrity hairstyles. Curly hair also did a turnaround, with the rise of Asian girl groups and Angel hair extensions that make a womans hair look curlier and sexier.

This year, 2010, the trend in hair fashion continues with hairstyles consisting of short bobs, either curly or straight. Singer Cristina Aguilera changed her celebrity hairstyle from the usual long blonde wavy hair to short straight bob, somewhat close to Lady Gaga's hairstyle but the latter has it longer.
Wavy haircut at medium is also seen to be a hairstyle of elegance that suits formal events, with the right hair volume, hair color and shape. Anna Kendrick pulled off a great celebrity hairstyle by doing a half updo of her hair, as it never goes wrong and out-of-date. Carrie Underwood and Kate Winslet also had gorgeous celebrity hairstyles as they turned out to be stunningly beautiful with their wavy and curly hairs.

Changing hairstyles gives a woman the opportunity to build confidence and change her image as well. Hair fashion discovers new haircuts for women with great hairstyling and trendy colors, which celebrities bound to use on their hairs. A womans physical attractiveness begins with the (simplicity or) complexity of her haircut.




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Wednesday, July 10, 2013

Canada Goose jackets are amazing down jackets - Shopping - Clothing

It's the beginning of winter now and each person needs to have a warm winter coat. And here the main problem to be prevented is to find the jacket wearing which you won't feel and look like a big snowman. If you're worried with this issue as well, you're welcome to consider down Jackets Fashion, more exactly jackets. These jackets will offer you better conditions and the perfect look at the same time. In the contemporary world there're so many options of different jackets, but it's recommended to consider the sort of activity you're involved in in order to feel really comfortable and warm.

In any case, jackets are perfect clothes for you. These jackets are manufactured with the usage of the advanced and innovative technologies which will help you feel warm and look stylish. If you wish to stay charming even during cold winter months, jackets will be the best choice. These jackets will protect you from snow, wind and other unpredicted weather conditions.

With the beginning of winter everyone of us starts shopping about in search of a warm winter coat. And our major goal is to find a coat that won't look too big but will be warm and comfortable enough. Two coats that meet these requirements are: the Gotham Jacket from the North Face and the Chilliwack Parka. At first sight many buyers seem to be impressed by a high price of the Chilliwack in comparison with the Gotham. This great difference in price can be explained by the fact that the is manufactured in Canada, while the North Face is produced in China. One can seldom find a cheap original coat or jacket that is produced in Canada.

What should be mentioned is that these two coats have a similar style, the same size, but the Chilliwack is somewhat additional fitted in comparison with the Gotham. But the same models for girls confirm the fact that the Gotham is additional fitted than the Chilliwack. In comparison with other jackets, the Chilliwack will match you perfectly, as it's a bit bigger than the Gotham.

If you're looking for a coat for the wintertime of 2011, visit internet stores which offer some discounts. You're going to be offered total collections clothing, including females jackets, coats, guys jackets, etc. Attend Outlet on the internet store which is known as the cheapest but at the same time efficient merchandise manufacturing plant store that also offers free shipping to all countries of the world.

Everybody knows that winters in Canada are extremely cold, so the comfortable and warm outerwear is of primary importance for all Canadians. It's winter soon and everyone wants to have a warm coat that will protect them from the cold. You're recommended to consider jackets which are truly the wise choice. Down Jackets Fashion proves to be the mainstream jackets. These jackets will protect you from unpleasant weather conditions as well as add to your style and beauty. In the last several years when most of people have got involved into different sports activities, a warm and comfortable jacket has become the important item of everyone's outfit. Due to the usage of special technologies, Parka will meet all of your requirements.

Canada Goose parka is the clothing that possesses the distinctive texture. Canada Goose Jackets are produced taking into account contemporary fashion standards in order to satisfy the needs of every customer. So, more and more people from many countries of the world choose the jackets. If you wish to try them as well, you're offered total collections of Canada Goose clothing, including Canada Goose girls jackets, Canada Goose coats, Canada Goose males jackets, etc.





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Tuesday, July 9, 2013

Canada Goose jackets are amazing down jackets - Shopping - Clothing

It's the beginning of winter now and each person needs to have a warm winter coat. And here the main problem to be prevented is to find the jacket wearing which you won't feel and look like a big snowman. If you're worried with this issue as well, you're welcome to consider down Jackets Fashion, more exactly jackets. These jackets will offer you better conditions and the perfect look at the same time. In the contemporary world there're so many options of different jackets, but it's recommended to consider the sort of activity you're involved in in order to feel really comfortable and warm.

In any case, jackets are perfect clothes for you. These jackets are manufactured with the usage of the advanced and innovative technologies which will help you feel warm and look stylish. If you wish to stay charming even during cold winter months, jackets will be the best choice. These jackets will protect you from snow, wind and other unpredicted weather conditions.

With the beginning of winter everyone of us starts shopping about in search of a warm winter coat. And our major goal is to find a coat that won't look too big but will be warm and comfortable enough. Two coats that meet these requirements are: the Gotham Jacket from the North Face and the Chilliwack Parka. At first sight many buyers seem to be impressed by a high price of the Chilliwack in comparison with the Gotham. This great difference in price can be explained by the fact that the is manufactured in Canada, while the North Face is produced in China. One can seldom find a cheap original coat or jacket that is produced in Canada.

What should be mentioned is that these two coats have a similar style, the same size, but the Chilliwack is somewhat additional fitted in comparison with the Gotham. But the same models for girls confirm the fact that the Gotham is additional fitted than the Chilliwack. In comparison with other jackets, the Chilliwack will match you perfectly, as it's a bit bigger than the Gotham.

If you're looking for a coat for the wintertime of 2011, visit internet stores which offer some discounts. You're going to be offered total collections clothing, including females jackets, coats, guys jackets, etc. Attend Outlet on the internet store which is known as the cheapest but at the same time efficient merchandise manufacturing plant store that also offers free shipping to all countries of the world.

Everybody knows that winters in Canada are extremely cold, so the comfortable and warm outerwear is of primary importance for all Canadians. It's winter soon and everyone wants to have a warm coat that will protect them from the cold. You're recommended to consider jackets which are truly the wise choice. Down Jackets Fashion proves to be the mainstream jackets. These jackets will protect you from unpleasant weather conditions as well as add to your style and beauty. In the last several years when most of people have got involved into different sports activities, a warm and comfortable jacket has become the important item of everyone's outfit. Due to the usage of special technologies, Parka will meet all of your requirements.

Canada Goose parka is the clothing that possesses the distinctive texture. Canada Goose Jackets are produced taking into account contemporary fashion standards in order to satisfy the needs of every customer. So, more and more people from many countries of the world choose the jackets. If you wish to try them as well, you're offered total collections of Canada Goose clothing, including Canada Goose girls jackets, Canada Goose coats, Canada Goose males jackets, etc.





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Monday, July 8, 2013

The Art Institute of Philadelphia and Philly Schools Aim to Couple Literacy and the Arts - Education - College and University

The Art Institute of Philadelphia is a private, college with student enrollment reaching 3,700 in the fall of 2007. Conveniently located in downtown Philadelphia, the college offers Bachelor of Science degrees in Advertising, Audio Production, Culinary Management, Digital Filmmaking & Video Production, Fashion Design, Fashion Marketing, Graphic Design, Industrial Design Technology, Interior Design, Media Arts & Animation, Photography, Visual Effects & Motion Graphics, and Web Design & Interactive Media. Students may also earn Associate of Science degrees in Culinary Arts, Digital Filmmaking & Video Production, Fashion Design, Fashion Marketing, Graphic Design, Interior Design, Photography, Visual Merchandising, and Web Design & Interactive Media. Diploma programs are offered in Baking & Pastry and Culinary Arts.

Founded by artist Philip Trachtman in 1971, the college was acquired by Education Management Corporation in 1979. The Art Institute of Philadelphia occupies 1622 Chestnut Street, a building originally designed in 1928 as the CBS flagship radio station affiliate. Designated as a historical site by the Philadelphia Historical Commission, the Art Deco building became home to the college in 1982. Today, The Art Institute has additional academic facilities at 1610, 1510 and 1530 Chestnut Street and 2300 Market Street.

Educational programs at The Art Institute of Philadelphia provide balanced, quality education in applied arts technology and techniques, related business practices, and general education. From curriculum to equipment, programs are designed to provide students with the skills necessary to join their chosen career fields at the entry level.

Faculty members are dedicated professionals who strive to strengthen students skills and cultivate their talents.

The Accrediting Council for Independent Colleges and Schools has accredited the Art Institute of Philadelphia to award bachelors degrees, associates degrees and diplomas. While the college is also a candidate for accreditation by the Middle States Commission on Higher Education (a regional commission), the Art Institute of Philadelphias Associate of Science Degree in the Culinary Arts is accredited by the American Culinary Federation.

Offering thirteen different Bachelor of Science Degrees as well as nine Associate of Science Degree programs and two Diplomas, the Art Institute of Philadelphia has several different levels of study available.

In design, bachelors degrees are available in Advertising, Graphic Design, Interior Design and Industrial Design. For Media Arts majors, Bachelor of Science degrees are available in Audio Production, Digital Video & Filmmaking Production, Media Arts & Animation, Photography, Visual Effects & Motion Graphics and Web Design & Interactive Media. Fashion Majors can receive their B.S. in Fashion Design and Fashion Marketing, while a Bachelors Degree in Culinary Management rounds out the group of four-year degrees offered by the institute.

For busy adults, an evening and weekend program is available for students pursuing degrees in the Culinary Arts.The Admissions to Art Institute of Philadelphia

Because the Institute runs on four academic quarters, students can apply towards the end of each season to begin their college careers, with applications due typically one month before class begins. Applicants must submit an Application for Admission and an Enrollment Agreement along with the application fee. The application can be completed online. After receiving an acknowledgment letter, applicants must pay an enrollment fee and forward a brief essay along with high school transcripts and SAT and ACT scores, or GED scores and diploma.

Requirements for admission to the Art Institute of Philadelphia include a high school diploma with either a minimum GPA of 2.0, a minimum SAT score of 880 or a minimum ACT score of 18. Students who hold a GED must have scores of at least 246. Students who have already completed associates or higher degrees need only forward their transcripts to fulfill the requirement.

Applicants for the Audio Production Bachelor of Science program must have completed high school with a minimum GPA of 2.5, a minimum SAT Math score of 450 or an ACT Math score of at least 18. Applicants with a GED must have a minimum score of 450.

Above all, the application process aims to understand the applicant, with numbers as part of the supporting evidence. Interviews will be conducted with all applicants.

The Financial Aid in the Art Institute of Philadelphia

Financial aid is available to students who wish to attend the Art Institute of Philadelphia. Every applicant should file a Free Application for Federal Student Aid (FAFSA) to begin the process. State and federal grants may be available, along with loans. In addition, the Art Institute offers scholarships to the winners of several different contests.

The Art Institutes Scholarship Competition and Art Institutes Merit Awards are two examples of need and talent-based scholarships. The Best Teen Chef and Passion for Fashion Scholarships are awarded to the emerging talents in each respective field.

In addition, national scholarships are available to Art Institute students. High school students who are members of the National Art Honor Society can receive scholarships for placing in the top five of the competition. C-Cap students can receive a full scholarship that covers two years of tuition at the Art Institute of Philadelphia. Pro-Start students can vie for scholarships to be used for the Culinary Arts Program.

The Life of Students in the Art Institute of Philadelphia

Students coming to the Art Institute of Philadelphia are from all over the country and world. While some students will enroll directly out of high school, many others enroll in search of a new career or continued education. For the challenges faced from either point of view, there is a Department of Student Affairs just down Chestnut Street from the main building.

About 30% of Art Institute of Philadelphia students live in campus housing. Applicants can include the cost of residence fees as part of the financial application. Beyond that, many students choose to live in Center City for its ease of access and many cultural benefits.

For the majority of work students will need to do, there are 22 computer labs, of which 13 are operating with Macintosh machines. Most of these are equipped with internet. Because the majority of majors include hands-on application, there are design labs and post-production studios where students can fine-tune their projects. One of the highlights is a 1500 square-foot media room, where editing equipment is on hand for Media Arts Majors. Photography Majors have extensive darkrooms and imaging studios. Culinary Arts Majors have a full a la carte kitchen at their disposal to try their hand in a real work environment, but the biggest test is the faculty/student-operated restaurant called Petite Passion.

The amount of clubs available to students at the Art Institute of Philadelphia is extensive. From comic book collectors to Christian organizations and an intramural basketball league, there are a number of ways to spend your time in a constructive and enjoyable way. Additionally, each area of study has groups that meet to exchange ideas on the curriculum and share ideas for upcoming presentations. Joining student groups is recommended as a way to enter college life smoothly. The entire list of organizations is available from the Department of Student Affairs.

The Local Community in the Art Institute of Philadelphia

Attending the Art Institute of Philadelphia has the added benefit of living in Americas sixth-largest city, the site of many key events in the American Revolution. Close to the school are the sites where Thomas Jefferson wrote the Declaration of Independence, and where Benjamin Franklin established the first post office. The beautiful Old City area has an authentic eighteenth-century feel with its excellently preserved buildings.

For art students, there are a number of resources, including a world-renowned Art Museum and the Philadelphia Orchestra. Just outside the city is the legendary Barnes foundation, where one of the best collections of French Impressionist painters resides. Because the downtown area of Philadelphia is relatively compact, students are able to use public transportation, or simply walk the short distances between institute locations. Four of five institute facilities are on three blocks of Chestnut Street.

For further exploring, Fairmount Park, which is the largest park within city limits in the United States, has countless access points throughout the city. One of the finest stretches wraps around the Art Museum and down the River Drives.

Sports enthusiasts can see games in all four of the major U.S. sports, with all four teams playing in South Philadelphia, a short distance from the campus of the Art Institute of Philadelphia.

Faculty Supplies Students

The Art Institute of Philadelphia provides education programs that prepare students to pursue an entry-level job in the creative arts. The school offers thirteen bachelor's degree programs and nine associate degree programs.

Students come to The Art Institute of Philadelphia from across the country and abroad. The student body includes a diverse population--from men and women who enrolled directly after completing high school to those who transferred in from colleges and universities to those who have left employment to prepare for new careers.

Students at The Art Institute of Philadelphia have the opportunity to join such professional organizations as AIGA, the American Society of Interior Designers (ASID), and the Future Faces of Fashion Association.

Whether in the student lounge, the gallery, The Art Institute of Philadelphia Supply Store, or the extensive resource center, the daily gathering of students and faculty and staff members can make it easy to feel the energy, caring, and commitment that underlie an education at The Art Institute of Philadelphia. Classes are structured to be as close to a professional work environment as possible. Students practice their skills in labs and studios featuring industry-relevant technologies.

Assistance is available to help students with resume writing, networking, and keeping abreast of what employers are looking for in job candidates. The school offers a skills-enhancement program designed to help students prepare for college-level English and math courses, and confidential counseling is available when academic or personal problems create roadblocks to success.

The Student Services Department helps enrolled students to locate appropriate housing. Options include school-sponsored, apartment-style housing and independent apartment living.

Recently the Philadelphia Schools together with the Philadelphia Arts in Education began to work together and established a good-working program which is called "Artist in Residence Program." Due to this program artists cooperated with teachers in schools during ten days. Their aim was to integrate literacy and arts instruction for over 14,000 students in selected Philadelphia Schools.

Evidently, the Department of Education has confidence in program. After this program the schools of Philadelphia will continue this successful program providing a grant for the Art Bridges over the next four years. Art Bridges will provide 5 schools with onsite artists who will instruct students and collaborate with classroom teachers towards the goal of achieving state and local literacy goals.

The aims of this program for the Philadelphia schools are: to improve academic performance in reading; improve students' attitudes of self and school; help classroom teachers integrate arts and literacy; improve teacher capacity; and improve teacher understanding of core curriculum. Philadelphia Schools will provide on-going professional development to both the artists and teachers involved in the project. Artists will represent organizations like the Philadelphia Theatre Company and the Clay Studio. Poets, playwrights, and artists are among those involved.

This bridge will work by targeting 4th, 5th and 6th graders from Philadelphia Schools over the four-year life of the grant. This will make students stronger and will motivate them for further work. Philadelphia Schools were selected for participation based on the following criteria: a neighborhood elementary housing at least two grades of 4, 5, and 6 grade classrooms; the school must employ an art and music specialists; and it must be defined as low achieving by Adequate Yearly Progress markers. Qualified Philadelphia Schools that applied were then chosen by a random lottery.

From this article you can receive the information about the Art Institute in Philadelphia and about the life of students during their studies. Educational establishments in Philadelphia try to participate in different programs which help students to widen their views and to be skilful in different fields. By these programs schools and the art institute try to couple literacy and the art. This makes students more creative and studies for them become more interesting. If Philadelphia Schools can show success with this approach, the impact on arts education and the education of at-risk students could be huge.





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Sunday, July 7, 2013

The Giorgio Armani Brand - Shopping - Clothing

The Armani brand was established the year 1974 in Milan Italy by Giorgio Armani and Sergio Galeotti. Whereas their men fashion, which they first started working on, became a huge success they started to fund for women's fashion line.

By the year 1975 the Armani brand had become a fashion symbol for women also.

Today it is with the biggest fashion brand in the world with 4700 employees by the end of 2005 and sales for about 1.69 billion dollars.

Giorgio Armani himself is born the 11th of July the year 1934 and has become a symbol for high class fashion and the ambassador of fashion for Italy to the world.

The marketing behind the fashion brand is very different as in behind other fashion products. When fashion houses make their image behind the brand they tend to use their own personality, in this case Giorgio Armani himself, and try to recreate their persona in the cloths and products. The strategy behind Armani is luxury. In most cases when you ask people what comes first to mind when they hear their brand name is expensive luxury clothes, expensive sunglasses and good perfumes. Or in one word luxury.

For example to own an Armani suit could be a symbol of power and significance

Like with all brands in the world, after a long time of success they tend to expand in other products like perfumes, furniture's, watches, cosmetics and many more like Armani has done. But what Im mainly going to talk about is their fundamental for the brand, the clothing and the clothing lines they produce.

Signature Giorgio Armani Line: Is their most expensive line, their pride and joy, the line that their empire is based on. The targeted market group are the rich and famous, people on the age 35-50 years old. A lot of actors are in these sort of clothing, specially on the Oscars. But Armani became an superstar in fashion because all the actors wanted to wear his brand on the Oscars.

Armani Collezioni: Is the expensive line for the young people, 25-35 years old and have been the most prominent line for last couple of years. As an example: David Beckham is the face of this line and DJ Tiesto is the Official Armani DJ (he only wears Emporio Armani)

Armani Jeans: Their cheapest line, targeting people on the age 18-30 years old. For the young crowd that hasn't got that much money between their hands. With this line they are giving the youngest crowd an opportunity to buy and where the Armani brand.

A/X Armani Exhange: This chain of brand is their outlet line around the world where people can buy various accessories, not only clothing but also jewelry, cosmetics and many more. This line shows just how much power lies behind the Armani brand when a brand this big and expensive can have outlets all around the world so that you can gear up completely for the weekend, dinner party, the meeting or whatever you are about to do.

The Future of Armani.

Like I said here before, Giorgio Armani is the brand, and the brand is him. When you buy something from that brand then you are buying something that he has personally worked on himself to make your experience of wearing his product as good as it gets.

What can be a downfall for fashion lines is when the name itself dies, there often comes up problems when that happens. The next person to take over the line could take the line in a completely different direction and by that lose all the loyal customers. This has become a problem for the Armani brand as Giorgio Armani is now 74 or 75 years old and maybe doesn't have many days left. He recently said in an interview that he has not yet started to find a worthy successor, which is by my opinion a really bad thing, because that can take years to find one.

Other thing that could be their Achilles heel, because there is so much going on in their fashion house, so many products, that they could lose their contextual of all their products. Everything that bears the Armani name should have a similar context, either it's a suit or a coffee mug, there should be similar style, because this is the same brand. And when the brand is this big you can easily lose sight of the context over all the products.

But to their advantage it is that the brand is always classic, and lasts for decades. There aren't many clothing lines that can last you in style for maybe a decade. Like Celine Dion said that it doesn't matter if you own a 10 year old suit or clothing from Armani, they will always suit you and you will always look fantastic and glamorous. After all this is Armani!

Im a fan of good clothing like Armani, Boss and more and wanted to share my little knowledge on the Armani Brand.

Article Source: /4530390





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