Brands in Urban Clothing for the Hip Hop Market - Shopping - Clothing

It has become difficult to find out the leader of the clothing fashion brands because of the increasing demand for urban clothing fashion brands. There are numerous brands like Karl Kani, FUBU and Sean John Clothing, which rule the urban fashion and the hip hop world. Better still, there are brands such as Green Global, Akademiks and Rocawear which have gathered fame because their clothes are unique.

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1. Rocawear: The eye-catching clothing line launched on cyclic basis by Rocawear, gave it immense popularity. Following the same style and principles as set by Sean John Clothing, it gained a lot of attention when the people came to know about its owner, Jay-Z, the popular American rap singer and lately an entrepreneur too. The brand has received its name from the prime recording company in the market, Roc-A-Fella Records. Its annual revenue is over $800 million and has become the most preferred brand among many retailers since it is sold from their shelves in no time. 2. Akademiks: is a well-known brand among the fans of hip hop clothes. Since its introduction into the market, it has been known to set new trends and bring innovative designs in to the market. the main reason behind this is that Akademiks is stored by the most genius fashion designers of the world, Donwan and Emmett Harrell. Prior to starting his own line of clothes Donwan Harrell worked for Nike. It was t heir fantastic advertising strategy which clicked with their target customers and made them famous overnight. The controversy which succeeded their tag line "Read Books, Get Brains" got them the contacts of the maximum retail stores. 3. Green Global: is also a bestselling brand which became distinguished due to its artistic designs and unique styles. One impressive facet of Global Green is the positioning of their "G" similar to number "9" on each of its clothes and all other product lines, which made it a demanded for brand by all retail stores. 4. House of Dereon and Dereon: is meant for those who are looking for fashion wear for women. Its owner is the famous singer, Beyonce Knowles and her mother as well as intellectual stylist-cum-fashion designer Tina Knowles. The House of Dereon has been opened up by both mother and daughter, as a tribute to Tina's mother and Beyonce's grandmother, Agnez Dereon. To begin with, Beyonce commenced with her marvelous skinny jeans which la ter on became an instant hit, thereafter she started work on the junior line of Dereon in collaboration with her sister Solange Knowles. As time passed by, the junior line of Dereon attained more fame in comparison with all the other brand lines proffered by the House of Dereon because of its affordable prices. On the whole, the House of Dereon comprises of sweat pants, embroidered hooded sweatshirts and other things that are part of casual wear.

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