The days where sunglasses were merely a functional piece to protect the wearers eyes from harmful UV rays are long gone. Sunglass brands continue to build on one of the most popular fashion accessories, sunglasses, by turning to the candy jar for inspiration launching a host of delicious new colors for the spring/summer 2011 season. Fashion accessorizing has never been this much fun!
Leaders in the fashion industry such as Dior, Dolce and Gabbana and Prada have been extending their creative edge to sunglasses for some time, setting the standard and solidifying their brands style as artistic sunglasses, but color is the latest creative edge for the summer 2011 season. Even the sports and high street brands such as Arnette and Oakley are mixing the world of high function with style, creating eye catching sunglasses this season. Arnette's new model 'Blowout' comes in a range of fun colors and in polarized and regular high performing lenses.
Arnette Blowout
Designer brands such as Dior are matching sizzling hot summer dresses and outfits with funky colored sunglasses creating one hot outfit ready to sizzle up any party. These Cloudy Cyclamen Multi-layer Pink Paname Dior Sunglasses are set for some serious summer fun with hot pink lenses to match the red hot pink frame.
Cyclamen Dior Paname
Style isn't just for women in 2011, with plenty of funky choices for men to add style to their wardrobe and Arnette have launched the chunky framed Arnette Heavy Hitter in Ice Blue for some ultra cool summer styling. With plenty of color and styling options, the Heavy Hitter will work with any fashion conscious mans image and wardrobe. Launched in summer this transparency style can been seen with other big sunglass brands, set to be a key new look for the 2011 summer season.
Arnette Heavy Hitter
Lady Ga Ga is a force on her own when it comes to fashion and using fashion as promotional product. Forget about function and eye protection, it's all about fashion and product placement for Ga Ga sending sales sky high by wearing brands in her video clips and in public, given her influential status and fame. Carrera's Champion sales have soared since she wore them in her video, "Bad Romance". These classic plastic framed, aviator style sunglasses are unisex and go great with any outfit. If you're into stylish sunglasses that won't break cost the earth, then Carrera's are a fantastic choice.
Lady GaGa wearing Carrera Champion Sunglasses
To keep your style and image looking slick make sure you take good care of your expensive sunglasses when you're not wearing them by keeping them safe from scratches by storing them in hard or soft sunglass cases. Unfortunately scratches and nicks are part of wear and tear so when you get scratched or damaged lenses don't throw away your expensive sunnies, get new sunglass lenses replaced instead. Scratched sunglasses repair is now an option with the growth of the internet many small, yet reputable, companies offer this cost effective service. They can be easily found by searching online, because most of the large sunglass outlets don't repair scratched sunglasses or sell replacement lenses because of the big profits in selling new sunglasses.
Sunglass replacement lenses are a great way to keep your expensive sunglasses looking brand new saving you money to spend on other fashion items. Top quality replacement lenses can be found online for as little as $28.95 and can be bought for a big range of top selling sunglass brands such as Dior, Prada, Dolce & Gabbana, Arnettes, Oakley's, Carrera, and many more.
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